Wednesday, January 30, 2013

Number of jobs in social drops as cloud-based roles skyrocket | SMI

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The results are in for the state of the online job market and according to Freelancer.co.uk social media and internet marketing jobs ?continue to fall out of favour in the wake of constant platform and search index changes?.

According to the company?s Freelancer Fast 50 report for Q4 2012, social media jobs are down 5.1%, with Facebook and Twitter also feeling the pinch, with jobs dropping 8.4% and 6.4% respectively. This, the report says, is because ?negative reports have left advertisers confused whether using social networks as an advertising platform will pay off in the end?.

As such, email marketing jobs have shot up by 186%.

Meanwhile, web hosting jobs have skyrocketed by more than 3300%, unsurprising given the number of businesses moving into the cloud.

The top 10 performers

1: Web hosting +3340%
2: Software testing +2554%
3: Website testing +2055%
4: Website management +639%
5: Engineering +507%
6: Amazon web services +466%
7: Powerpoint +309%
8: Windows Desktop +305%
9: Word +211%
10: Email marketing: +186%

The bottom 10 performers

40: Internet marketing -1.4%
41: eCommerce -1.8%
42: Link building -3.1%
43: SEO -3.3%
44: Shopping carts -3.8%
45 iPhone -3.8%
46: Social networking -5.1%
47: Twitter -6.4%
48: Facebook -8.4%
49: iPad -14%
50: BPO -34%

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Source: http://socialmediainfluence.com/2013/01/29/number-of-jobs-in-social-drops-as-cloud-based-roles-skyrocket/

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